BOSM Chapter 6 - Marketing

by Malcolm Sullivan. Supporting The Business of Sport Management [BOSM], edited by John Beech and Simon Chadwick, © 2004, Pearson Education. Content of this site is the responsibility of the editors, NOT Pearson Education or the author. This blog is regularly updated, so please revisit often for the latest developments in Sport Management. In a small number of cases, links lead to websites that require registration. We only post stories that are on sites that make no charge for registration.

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October 2005

Last updated 15 October 2005

Red Bull re-brands Minardi. 1 and 2

Renault drops Thierry Henry from TV adverts.

FIFA to restrict use of its image by online publications.

Madrid's tennis ball girls to make a return?

The marketing phenomenon that is NASCAR.

NFL attempts to attract more Mexican fans.

Brazil bans brothel adverts as F1 comes to town.

BOSM Chapter 6 - Marketing

October 2005

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