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Jun05

  • Michelin offers to refund disgruntled US GP fans.

  • Nike gets in trouble again following TV ad campaign.

  • Burson-Marsteller and Helios Partners announce exclusive Olympic and Sports Marketing alliance.

  • Adidas makes move to become Asia’s number one.

  • Maria Sharapova becomes the millionaire face of Wimbledon. 1 and 2

  • Tweed Nikes set to hit stores.

  • Puma and Adidas fight each other for market share.

  • UEFA president Lennart Johansson criticised for his views on the marketing of women’s football.

  • Ultimate Fan Rewards Programme seeks to build loyalty in sport.

  • Lawn Tennis Association adopts CRM strategy ahead of Wimbledon.

  • BBC’s Wimbledon tennis advert banned.

  • NBA suffers in absence of star attractions.

  • Manchester United set to play in Tampa Bay, Florida?

  • Nike is one of the favourite brands amongst children.

  • Manu Ginobili – the future of the NBA?

  • Assessing the effectiveness of Adidas’ TV adverts.

  • Nike and Phillips to end their relationship.

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